What is the influence of colors on people?

The best of our senses is the view, because that is where we perceive an endless number of images and objects.

These objects reflect the light differently, which is what our sight perceives as color.

Each person reacts in a particular way to the colors. This reaction may reflect the emotional state or affinities of our personality, such as:

  • Taste for food
  • Unpleasant images
  • Reaction to advertising media.

The range of colors that the vast majority of people we can distinguish are those found in the rainbow:

  • Red
  • Orange
  • Yellow
  • Green
  • blue
  • Indigo
  • Violet

Today in our article we are going to make a description of each color, as well as the influence or effects they generate in people.



Is the color more striking Y manifests impulses as:

  • Love
  • Passion
  • Warmth
  • Vitality
  • Comfort

It can also represent negative feelings:

  • Go to
  • Anger
  • Wildness
  • Violence

It is also associated with danger signs or bloody situations .

Causes some effects on the human body as:

  • Elevation of heart rate
  • Increased appetite
  • Warmth sensation

By its great vibration, this color persists in perception and holds great appeal which attracts people.

See also: There are colors that act on our feelings: What is yours?


It is a warm color, although not as striking as red. He orange is associated with energetic or very dominant people.

This color suggests:

  • Dare
  • Wishes
  • Youth
  • Adventure
  • Imagination
  • Positive stimulus

Produces feelings of hunger and thirst , which makes it a suitable tone for restaurants and food areas.

If you are in a closed room it can cause insomnia due to its intensity of tone.



Being such a lively tone attracts the attention of the people, for its warm, pleasant and stimulating light.

Within their meanings are:

  • Immortality
  • Arrogance
  • Power
  • Force
  • Domain
  • Wealth

In everyday life it is used to represent warning signs such as:

  • At sea for quarantine
  • Change of traffic at traffic lights

It's about a color which speaks of light and is associated with intelligence.

In small areas and in a light tone is pleasant. However, if used in large spaces and of intense tone, becomes irritating and fatigued eyesight .

It speeds up your metabolism and can also produce frustration or anger if you are in an intense room in an enclosed room.


It is the color of the nature , fields and forests par excellence.

Talk about:

  • Spring
  • Fertility
  • Renewal
  • Increase

Positively means:

  • Good luck
  • Health
  • hope
  • Reason

It is a color composed of blue and yellow, so is considered as an intermediary of emotions and judgment .

After moments of stress produces:

  • Freshness
  • Relief
  • Calm
  • Comfort
  • Tranquility
  • Relaxation
  • Break

It is attributed to sociable, sympathetic and patient people who detest loneliness and seek companionship.



The blue color immediately leads to the mental image of the sky or the sea .

It is associated with several things like:

  • Trust
  • Intelligence
  • Peace
  • Nobility
  • Security
  • True
  • Wisdom
  • Immortality
  • Fidelity

It is cataloged as a cold color, which suggests the image of ice or iron, depending on the intensity of its tone.

Motivates rest, stillness and spiritual flight . Blue does not represent eye fatigue, so it can be used in large spaces.

It has a relaxing effect that produces serenity and tranquility. It can lower the temperature of the body and even the pulse. It can also create sadness.

Indigo or Indigo

Indigo is very powerful for the mind, since stimulates the imagination and intuition, deepens the feelings and obscures the thought.

It can be dangerous for depressed people. It also acts with sedative effects.

It represents beauty, mystery and wisdom.

In Asian countries, such as India, China and Japan, they have used it abundantly, as in the textile industry or paper.



It is the symbol of humility and penance.

It is associated with reflective people as well as:

  • Loneliness
  • Pain
  • Sacrifice
  • Mysticism

It is a mixed color, composed of red and blue, and has very contradictory meanings.

It represents a mixture between masculine and feminine, which can generate relaxation, spiritual strength and sensitivity in people of irritating nature .

When it comes to a stronger violet tone it is associated with egocentric and materialistic people.

On the other hand, we also have the black and white that are not considered colors. The first is the sum of all colors and the second is the absence of color.

However, black and white also impact people.

You want to know more? Read: Improve your mood with the aromas and colors.


It is characterized by being used by people who are serene and understanding. Help fight feelings of disappointment or confinement .


  • Purity
  • Innocence
  • Chastity
  • Cleaning
  • Virtue

As it is a tone that illuminates, creates the feeling of cleanness and spaciousness of a space , but could also give the impression of an unfriendly space.



The black man, for his part, absorbs all light , so it is associated with:

  • Death
  • Darkness
  • Destruction
  • Duel
  • Mystery
  • Elegance

It is the opposite of white, and can symbolize:

  • The evil
  • Pain
  • Unhappiness
  • Formality
  • Sophistication
  • Power

All negative feelings end up associating with the black. In fact, when combined with other colors, black reverses all positive meaning .

For this reason it is related to introverted people, although it also influences the sense of elegance, dominance, individualism, protest or rebellion.

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